Horror movie “Backrooms” arrives May 29, a film directed by Kane Parsons that’s based on a creepy internet meme. And, given that the meme has Wisconsin roots, it’s appropriate that the film from A24 and Chernin Entertainment has been advertising in Oshkosh.
A24 posted photos of enigmatic billboards promoting the film, including one in Oshkosh, along with coordinates.
Those coordinates, as it happens, are less than a mile from 807 Oregon St., once the location of a HobbyTown that was identified as the source of the “Backrooms” meme in 2024 after some online sleuthing.
Long before anyone knew the exact location, the seemingly innocuous images of empty, off-white storage areas became the jumping off point for a “creepypasta,” or horror-related online legend that suggested people could teleport into an extradimensional space and get trapped in an endless reality of abandoned hallways (with dangers therein, of course).
Targeted for Memorial Day release, the movie is on track for a successful opening. It stars Chiwetel Ejiofor, Renate Reinsve and Mark Duplass.
This article originally appeared on Milwaukee Journal Sentinel: There’s a good reason horror movie ‘Backrooms’ has ads in Oshkosh
Reporting by JR Radcliffe, Milwaukee Journal Sentinel / Milwaukee Journal Sentinel
USA TODAY Network via Reuters Connect
