White Castle will have a new slider on its menu starting June 15 as the Columbus-based chain says it is responding to customer demand for the menu refresh.
Here’s what White Castle says customers can expect from the new menu item and a deal to accompany the launch.
White Castle announces new veggie slider as permanent menu item
The chain announced this week it will roll out the Southwest Veggie Slider nationwide as a permanent menu fixture starting June 15 following customer feedback and research into nonmeat options. Prices start at $2.49,
“Our Cravers have been pretty vocal about wanting an alternative to traditional meat sliders that doesn’t compromise on flavor,” Jamie Richardson, chief marketing officer, said in a release. “That prompted our menu innovation team to prioritize finding a craveable alternative, and we believe the Southwest Veggie Slider delivers on that in a big way.”
The new slider features a veggie patty made from sweet potatoes, black beans, corn, red bell peppers, onions and carrots, coated in a crispy brown rice crust. It’s seasoned with chipotle and barbecue flavors and topped with jalapeño cheese on a traditional slider bun.
The company ultimately chose a veggie patty from Dr. Praeger’s, a brand known for plant-based foods, as the base. The addition gives White Castle a permanent plant-based option alongside its beef, chicken and fish sliders.
To promote the launch, White Castle says rewards members can get a $5 combo in July that includes two veggie sliders, fries and a drink. The deal runs July 1–31.
How many White Castle locations are in Ohio?
White Castle operates 43 locations in Ohio, according to ScrapeHero.
This article originally appeared on The Columbus Dispatch: New White Castle menu item comes after ‘vocal’ feedback from customers
Reporting by Alex Perry, USA TODAY NETWORK / The Columbus Dispatch
USA TODAY Network via Reuters Connect
By Alex Perry, USA TODAY NETWORK | USA TODAY Network
