A Columbus pizza staple has added a new interactive item to its far-from-boring, late-night restaurant brand.
Mikey’s Late Night Slice announced a full-color Pizza Bib Brand box, which features box art and an interactive neck piece that customers can tear off and use when eating.
The art on these interactive boxes — which will hold the 18-inch New York-style pizzas — is made by Columbus expat artist Patrick Moore, according to a press release.
“Late Night Slice is a brand built around our irreverent artwork and a unique dining experience. Since we’re able to incorporate both by working with Pizza Bib, I knew we needed to include it in our programming. Interactive, memorable, and a little off kilter,” said founder Mikey Sorboro, “It’s a match made in Pizza Party heaven.”
In addition to the launch of these new boxes, Mikey’s will host a social media contest encouraging followers to share photos of their Pizza Bib box and tag @latenightslice and #MikeysBoxDrop.
Winners will receive a free whole pizza and exclusive early ordering for an upcoming fan party pack, which will soon launch. Mikey’s recently released its canned cocktail line, Mikey’s Hooch, which is available at select locations.
Mikey’s has been a local pizza-party hot spot for 16 years and has multiple locations in Columbus and one in Cincinnati.
Trending features reporter Amani Bayo can be reached at abayo@dispatch.com.
This article originally appeared on The Columbus Dispatch: Mikey’s Late Night Slice launches colorful pizza-box bibs
Reporting by Amani Bayo, Columbus Dispatch / The Columbus Dispatch
USA TODAY Network via Reuters Connect
