Whole Foods Market is teaming up with Fishwife to launch a limited-edition collection of tote bags inspired by the popular tinned seafood brand.
The regenerative cotton bags come in three sizes — micro, mini and large — and feature whimsical artwork inspired by Fishwife’s colorful tinned seafood packaging.
Whole Foods showed the new bags Tuesday, July 28, in a video posted to its Facebook page, teasing that “something reel exciting drops tomorrow.” The video showed the different-sized totes moving along a checkout counter and encouraged shoppers to check back Wednesday.
How much do the Whole Foods Fishwife tote bags cost?
The limited-edition tote bags will be available in three sizes:
What is Fishwife?
Fishwife is known for its colorful tins of seafood, a product category tied to the long-standing conservas tradition in Spain and Portugal.
Conservas refers to preserved seafood, which is commonly served as tapas or used in meals. Fishwife’s products include varieties such as tuna, sardines, trout, mussels and mackerel.
Tinned seafood has also gained popularity among consumers looking for convenient sources of protein and omega-3 fatty acids, which are associated with heart and brain health.
Where can you buy the Whole Foods Fishwife tote bags?
The tote bags will be available at participating Whole Foods Market locations.
Whole Foods has four stores in Westchester County:
The company operates 536 stores in the United States, 12 in Canada and 12 in the United Kingdom, according to its website.
This article originally appeared on Rockland/Westchester Journal News: Whole Foods Fishwife tote bags: See sizes, prices and where to buy
Reporting by Michael P. McKinney, Rockland/Westchester Journal News / Rockland/Westchester Journal News
USA TODAY Network via Reuters Connect
By Michael P. McKinney, Rockland/Westchester Journal News | USA TODAY Network
