Tappan Zee High School’s social media marketing class, taught by business teacher Darrell Flynn, partners with local businesses to give students hands-on experience.
As part of this half-year elective, students collaborated with Kerri and Brianna Cunney of Bri Marie Gourmet Popcorn in Blauvelt to develop creative social media strategies.
“I’m calling it like an educational partnership with a local business,” said Flynn. “The students have been working with this business back and forth, generating ideas for social media. It gives our students some real-world experience and also helps our local community member as well.”
Kerri Cunney said she realized the business wasn’t using social media like they should, and that’s when she reached out to Flynn.
“The course is basically real-world type connections,” Flynn said. “… This has been a dream of mine and a goal that I have always wanted to connect local business owners with my course.”
“We were just trying to figure out best times to post, generational trends, different posting schedules and content to be posting on those platforms, so this class has given us some insight to that and the students have come up with some great ideas,” said Brianna Cunney.
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This article originally appeared on Rockland/Westchester Journal News: Tappan Zee HS social media marketing class partners with Blauvelt shop
Reporting by Peter Carr, Rockland/Westchester Journal News / Rockland/Westchester Journal News
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