Cadbury Eggs and Peeps are both beloved Easter candies, but which do New Yorkers prefer?
As Easter approaches, Target analyzed candy sales in each state and the District of Columbia to see which states prefer which candy. The findings: 61% of the U.S. prefer Cadbury Creme Eggs over Peeps. Candy sales from March 16 to April 20, 2025, show that 30 states – largely across the Midwest – and Washington, D.C., prefer Cadbury eggs, while 20 states prefer Peeps.

Here’s what to know about New York’s preference.
Do New Yorkers prefer Peeps of Cadbury Eggs?
According to Target’s data, New York falls in the minority, with its preferred candy being the colorful and chewy Peeps!
New York is among the 20 states, including California, Florida, Texas and many Sun Belt states, that have formed a strong fanbase around the chick-shaped marshmallow treat.
Ahead of Easter, Peeps released three new flavored marshmallow chicks in January: Pop-Tarts Frosted Strawberry, Chili Lime Mango and SunnyD. The Chili Lime Mango chicks are available exclusively at Kroger and the SunnyD flavor is available only at Target, according to a news release.
Here’s which candies other states prefer.
States that prefer Peeps
States that prefer Cadbury
Target offers BOGO Easter candy deals
Target is offering buy one, get one 50% off select Easter candy through Saturday, March 21. And starting the week of Sunday, March 22, Target is offering buy one, get one 25% off select Easter candy, according to a news release.
This story includes reporting from USA Today.
— Madison Scott is a journalist with the Democrat and Chronicle who covers breaking and trending news for the Finger Lakes Region. She has an interest in how the system helps or doesn’t help families with missing loved ones. She can be reached at MDScott@gannett.com.
This article originally appeared on Rockland/Westchester Journal News: New York’s favorite Easter candy might surprise you. See the results
Reporting by Madison Scott, New York Connect Team / Rockland/Westchester Journal News
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