The Florida Theatre has unveiled six new shows coming to Jacksonville, and one announcement is sure to delight Hallmark movie enthusiasts looking to kick off the holiday season.
Among the newly announced shows is The Unauthorized Hallmark(ish) Parody Musical, coming to the historic Florida Theatre in downtown Jacksonville on the day after Thanksgiving, on Friday, Nov. 27. It’s the perfect way to get into the holiday spirit, with tickets on sale starting Friday, June 26.
However, for fans who simply can’t wait until November for their annual dose of Christmas cheer, Hallmark Channel is already preparing to celebrate the season months early. The network recently unveiled its Christmas movie lineup debuting in July as part of its annual “Christmas in July” programming event.
Here’s what to know about the Hallmark(ish) The Unofficial Parody Musical about and which movies you can look forward to catching on Hallmark this July.
What’s The Unauthorized Hallmark(ish) Parody Musical about?
The musical comedy celebrates everything audiences love about holiday movies while poking fun at the genre’s most familiar tropes.
The Unauthorized Hallmark(ish) Parody Musical follows Holly, an overworked big-city executive who returns to her quirky small hometown to save Christmas. Along the way, she must navigate an old flame, a looming corporate merger, a cookie contest conspiracy and even a moose on the loose.
The production combines original songs with a humorous take on the feel-good romances and holiday traditions that have made Christmas movies a seasonal favorite.
See a preview of ‘Hallmark(ish)’ parody musical coming to Jacksonville
When and where can you buy tickets to Hallmark(ish) The Unofficial Parody Musical in Jacksonville?
Tickets for Hallmark(ish) and the other newly announced shows go on sale Friday, June 26, 2026, at 10 a.m. Tickets can be purchased through the Florida Theatre website or at the Florida Theatre Box Office.
Hallmark Channel’s new Christmas movies are debuting in July. See list
Hallmark Channel’s annual Christmas in July event will feature four new holiday movie premieres:
Jacksonville’s Florida Theatre announces 6 new shows. Here’s what’s coming
1. The Rocky Horror Picture Show, featuring special guest Dakar and hosted by Karrissa Wade
Jacksonville audiences can once again do the Time Warp when The Rocky Horror Picture Show returns to the Florida Theatre for a special screening on Saturday, Oct. 24.
The cult-classic film experience will feature special guest Dakar and host Karrissa Wade, bringing fans together for an evening of music, audience participation and over-the-top fun. A longtime Halloween-season tradition, “The Rocky Horror Picture Show” continues to draw devoted fans eager to celebrate one of cinema’s most beloved midnight movies.
When: Saturday, Oct. 24, 2026, at 8 p.m.
2. The Unauthorized Hallmark(ish) Parody Musical
Hallmark movie fans can kick off the holiday season with The Unauthorized Hallmark(ish) Parody Musical, a comedy that affectionately spoofs the Christmas movie formula audiences know and love.
The show follows Holly, an overworked big-city executive who returns to her quirky hometown to save Christmas. Along the way, she navigates an old flame, a looming corporate merger, a cookie contest conspiracy and even a moose on the loose, delivering plenty of laughs and holiday cheer.
When: Friday, Nov. 27, 2026, at 8 p.m.
3. MJ Live, Michael Jackson Tribute Concert
Fans of the King of Pop can relive Michael Jackson’s greatest hits with MJ Live, billed as the world’s No. 1 Michael Jackson tribute concert.
The high-energy production recreates the electrifying stage presence of Jackson, complete with signature dance moves such as the moonwalk and performances of chart-topping hits including “Billie Jean,” “Beat It” and “Bad.”
When: Saturday, Feb. 13, 2027, at 7:30 p.m.
4. Stayin’ Alive, One Night of the Bee Gees
Bee Gees fans can experience the music and harmonies that defined a generation with Stayin’ Alive, One Night of The Bee Gees tribute acts.
The show features many of the group’s biggest hits, including “Night Fever,” “Jive Talkin’,” “How Deep Is Your Love,” “You Should Be Dancing,” “Nights on Broadway” and, of course, “Stayin’ Alive.”
When: Wednesday, Feb. 17, 2027, at 7:30 p.m.
5. Terry Fator, Pure Imagination: Once Upon A Voice
Award-winning ventriloquist, comedian and impressionist Terry Fator brings his latest touring production, Pure Imagination: Once Upon A Voice, to Jacksonville.
The 90-minute show showcases the Las Vegas headliner’s signature blend of comedy, celebrity impressions and unforgettable puppet characters that have made him a favorite with audiences nationwide.
When: Wednesday, March 3, 2027, at 7:30 p.m.
6. Jeff Arcuri, “The Road Trip” Tour
Stand-up comedian Jeff Arcuri returns to the Florida Theatre with his new Road Trip Tour after a successful stop in Jacksonville in 2025.
Known for his quick wit and crowd work, Arcuri has built a devoted following through sold-out performances and viral comedy clips. The Chicago Tribune once described him as “a joke machine.”
When: Friday, April 9, 2027, at 7 p.m.
Where is the Florida Theatre?
Doris Alvarez is a Breaking and Trending Reporter for The Florida Times-Union. You can get all of Jacksonville’s best content directly in your inbox each weekday by signing up for the free Daily Briefing and News Alerts newsletters at jacksonville.com/newsletters.
This article originally appeared on Florida Times-Union: Musical parodying Hallmark Christmas movies coming to Jacksonville
Reporting by Doris Alvarez Cea, Jacksonville Florida Times-Union / Florida Times-Union
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By Doris Alvarez Cea, Jacksonville Florida Times-Union | USA TODAY Network
