BOCA RATON — A new 12-story luxury tower marks the first branded residential project announced for downtown Boca Raton in more than a decade. The project, Mr. C Residences Boca Raton, is a joint venture between Key International and Wexford Real Estate Investors.
The 133-unit tower at 41 Southeast Fourth St. comes as Boca Raton moves away from traditional condos in favor of buildings that function more like high-end hotels.
The project marks the latest expansion of the Mr. C brand, founded by brothers Ignazio and Maggio Cipriani. As fourth-generation members of the family that opened Harry’s Bar in Venice in 1931, the founders have centered the brand’s identity on European hospitality standards.
Ignazio Cipriani, the company’s president, said the residential concept was designed to provide a “contemporary interpretation of the comfort of home” by combining traditional service styles with modern construction and craftsmanship.
Designed by the architectural firm Arquitectonica with interiors by 1508 London, the building will feature a mix of two- and three-bedroom layouts with prices starting at $1.7 million. Inside, the units include floor-to-ceiling windows, expansive glass-railed balconies and open kitchens fitted with custom Italian cabinetry alongside Wolf and Sub-Zero appliances.
The development is positioned as a service-intensive environment, separating itself through a “hospitality-first” philosophy.
Philip Braunstein of Wexford Real Estate Investors said the project aims to introduce a specific standard of living to Boca Raton, noting that the development incorporates wellness and hospitality services into the daily routine of its residents.
The building’s amenities are divided across several levels, starting with a ground-floor Bellini Restaurant accessible to the public. Residential-only spaces include a rooftop bar and a deck equipped with an infinity pool, cabanas and an outdoor cinema. One floor is dedicated to wellness facilities, containing a spa with a hammam and infrared saunas, a fitness center and a “sound dome.”
Outdoor recreation areas include courts for padel and pickleball, a golf simulator and a meditation lawn.
Iñigo Ardid, co-president of Key International, said the project was intended to meet current demand in Boca Raton’s luxury market, which he noted has seen an increase in development capital. In addition to the physical facilities, the building will be staffed to provide services including housekeeping, valet and in-residence dining.
Sales for the project are expected to launch this spring, with Douglas Elliman Development Marketing handling the exclusive sales and marketing. The official sales gallery is scheduled to open at 36 Southeast Third St. in downtown Boca Raton.
Jasmine Fernández is a journalist covering Delray Beach and Boca Raton for The Palm Beach Post. You can reach her at jfernandez@pbpost.com and follow her on X at @jasminefernandz. Help support our work. Subscribe today.
This article originally appeared on Palm Beach Post: Mr. C Residences Boca Raton: New luxury tower brings hotel-like living
Reporting by Jasmine Fernández, Palm Beach Post / Palm Beach Post
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