The “King of the Hill” beverage of choice, Alamo Beer, has come to life.
You can find the beer, often enjoyed by Hank Hill and friends, at H-E-B and other select retailers across Texas starting Monday, July 28 — a few days before the show’s reboot premiere on Monday, Aug. 4 on Hulu.
The American Style Lager, created by ALAMO Beer Company out of San Antonio, comes in its iconic can, featuring a red, white & blue “Alamo” logo and beige background — pulled directly from the “King of the Hill.”
“Bringing a piece of the King of the Hill universe to life is an incredible opportunity for our company and fans of the show,” said Eugene Simor, Founder and President of ALAMO Beer Company. “We brewed a no-nonsense beer—as steady as a Texas handshake—made for sharing anywhere, from tailgates to alleys.”
Where to find Alamo Beer
Alamo Beer launched on Monday, July 28, at H-E-B and select Texas retailers in San Antonio, Austin, Houston, Dallas, RGV, and more, according to Alamo Beer Company.
Distribution is pending to Texas bars and taprooms, the company added.
What is Alamo Beer?
Alamo Beer is a Crisp American Lager with 4.4% ABV.
How much is Alamo Beer?
Pricing for Alamo Beer varies.
When is ‘King of the Hill’ coming back?
The 14th season of the “King of the Hill” will debut all 10 episodes on Aug. 4, according to Variety. The series originally ran for 13 seasons and over 250 episodes on Fox from 1997-2009.
Where can I watch ‘King of the Hill’?
“King of the Hill” will debut on Hulu and Hulu on Disney Plus.
Natassia Paloma may be reached at npaloma@gannett.com, @NatassiaPaloma on Twitter; natassia_paloma on Instagram, and Natassia Paloma Thompson on Facebook.
This article originally appeared on El Paso Times: Alamo Beer from ‘King of the Hill’ debuts at H-E-B on Monday as show set to reboot
Reporting by Natassia Paloma, El Paso Times / El Paso Times
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