Looking for a venue for a fundraiser that could host 1,200 people, or one for a community foundation to serve just 100 people?
How about a CEO forum? A 50th birthday party? A bachelor or bachelorette party? A couple of hours to spend on your wedding day with your best buddies? A kickoff for a youth soccer club?
Or how about a professional wrestling event aired live on national television?
And not just any venue. One with a simulator golf screen roughly the size of the side of a multistory building, and synthetic turf green where Rory McIlroy and Tiger Woods and several of the greatest golfers in the world have competed.
Palm Beach Gardens has got just the place.
It’s the SoFi Center, the venue for TGL — the interactive, tech-infused golf league partly founded by McIlroy and Woods — where more than two dozen PGA Tour golfers have played during its first two seasons, and where WTGL for LPGA pros will debut later this year.
The venue is available for functions, whether a private party for 10 or major gala of more than 1,000. Whether guests want to try out the building’s biggest attraction, simulated golf, or would rather spend time in a cozy suite or a clubhouse setting where food and drinks are the main lure.
The price point ranges from from $10,000 to more than $100,000.
“Originally, everyone was like, ‘Well, I want to play TGL because I saw it on TV’ ,” said Andrew George, senior vice president of live events for TMRW Sports, which owns TGL.
“Now, you’ve got fundraisers that are doing multiples of hundreds of thousands of dollars in here. You got fireside chats that never touch field of play. It can be a welcome reception for 1,500, or it can be an intimate activity for a sales conference for 20 to 50.”
Or a venue for All Elite Wrestling which will be held on May 9 and aired live on TNT. The professional wrestling league will erect a 20-by-20-foot ring between the tee boxes used for TGL and capacity will be more than 1,500, including ringside standing room space.
“If you asked us a year ago, ‘Do you think you could do a wrestling event here?’ We’d probably say, ‘I don’t think so,’ ” said George Hirsch, manager of premium hospitality and private events for TWRW Sports. “We’ve been able to kind of get creative and work within the parameters of (the SoFi Center).”
Bills QB Josh Allen’s bachelor party was at SoFi Center
The SoFi Center opened on the Palm Beach State College campus on PGA Boulevard in January 2025 for the inaugural TGL season. It holds about 1,500 for the golf league.
The facility is turned into a multiuse venue between golf seasons, which is April through October or November, depending on the start of the WTGL season.
SoFi recently hosted its 100th event outside TGL.
“Originally, we very much focused on how to use this screen and green, as we should,” George said. “That’s kind of the star of the SoFi Center. That’s kind of the let-your-hair-down fun at the end with a little reception. But the clients also are doing sales conferences here. They’re doing fireside chats. They’re doing roundtable discussions.
“Using the facility more like a convention center or multi-use purpose, with oh, by the way, a 64-foot screen has been useful.”
But those who want to rent the facility are not limited to using the field of play. An event could be on the concourse, or the clubhouse, which holds up to 150 people. An event could be in lounges and suites, which can host 10- to 40-person dinners. They can even be held on the player performance area with six simulator bays where the likes of Justin Rose, Xander Schauffele and Rickie Fowler warm up before matches.
The venue has been used by the South Florida PGA, Trustbridge Hospice Foundation for a fundraiser, Rush Soccer, CNBC for a CEO Council Forum, the Maxwell Leadership Team for a fireside chat with Jack Nicklaus and Buffalo Bills quarterback Josh Allen’s bachelor party.
Some of those included closest to the pin challenges with guests playing the same par-3 holes used by TGL. Others were held without anyone hitting a golf shot.
Palm Beach State College held its Emerald Torch Awards Gala at SoFi Center and welcome receptions for freshmen. It is expected to hold faculty and staff kickoff events and possibly graduation at the venue.
TGL has long-term partnership with PBSC that includes a 20-year lease. The league also has made donations in excess of $1 million to the college.
“We’ve really learned it doesn’t have to be just golf-focused or even just inviting golfers to these events,” Hirsch said, adding some of the larger events “don’t even touch the field of play.”
But that is the beauty of the facility. For those looking for that golf experience, nothing comes close to the unusual nature of the SoFi Center.
Hirsch recently received a call from a man who asked if on the morning of his son’s wedding (while the bride and bridesmaids were getting ready), his son and the groomsmen could rent out the SoFi Center for a tour and to do some putting on the 5,270-square-foot synthetic putting surface.
And Hirsch said most events that included golf also included someone who not only had never taken a swing inside the SoFi Center, but had never swung a golf club.
“Which has been really exciting to see,” he said.
With many companies planning events a year out, the venue expects more and more companies and corporations to reach out in the next year or two.
Events in the near future include the wrestling (the first non-TGL event televised from the SoFi Center); Shriners Children’s Skills Challenge with Rickie Fowler; a job expo and welcome celebration for the PGA WORKS Collegiate Championship, which highlights golf programs at Historically Black Colleges and Universities; and the 2026 Palm Beach Post High School Sports Awards program.
“There’s probably more than 50% of the people that have never been here at every event we do,” George said. “We’re educating them on the fly around TGL and WTGL as they’re doing these private events, which has been great.”
To reserve the SoFi Center for your event email: Events@TMRWSportsgroup.com.
Tom D’Angelo is a senior sports columnist and reporter for The Palm Beach Post. He can be reached at tdangelo@pbpost.com.
This article originally appeared on Palm Beach Post: The home of Tiger Woods, Rory McIlroy’s TGL is more than just golf
Reporting by Tom D’Angelo, Palm Beach Post / Palm Beach Post
USA TODAY Network via Reuters Connect
