It’s easy enough to stick with a bad situation but UCLA administrators can’t allow that to happen any longer. They’ve been given the perfect excuse to dump athletic director Martin Jarmond and the UCLA administration must take advantage of it.
The drama keeps coming for UCLA athletics
The Los Angeles Times’ Ben Bolch released a report of former Bruins for Life operator James Washington denying any criminal wrongdoing concerning UCLA football’s NIL fund and his charity Shelter 37. It’s possible that both Washington and UCLA are innocent, it still remains as an opportune time to get rid of Jarmond.
UCLA could get fan base back on its side
Swift action will swing public reception back into the Bruins favor and allow for UCLA to move forward without a lame duck running UCLA Athletics. Jarmond has been on the hot seat for quite some time and his presence could scare off head coach candidates who want to know which AD they’ll be working with for the foreseeable future.
Is Martin Jarmond helping UCLA’s coaching search?
Not only does Jarmond’s presence scare off candidates, why is UCLA wanting Jarmond to make another coaching hire? He whiffed terribly with DeShaun Foster and that came after he mishandled the Chip Kelly situation.
A firing could help relations with the Rose Bowl … if it’s not too late
Firing Jarmond could also clean up some of the mess in Pasadena. A new AD could recommit to the Rose Bowl and avoid that headache while settling for a few less dollars than what UCLA could have gotten from SoFi Stadium. While many bridges have already been burnt between UCLA and the Rose Bowl, firing Jarmond and inserting an athletic director who values the Rose Bowl’s tradition could help mend the relationship.
UCLA must act quickly to get things back on the right track
Life handed UCLA some lemons earlier this week with the drama surrounding their NIL program, now the Bruins must make some lemonade.
This article originally appeared on UCLA Wire: UCLA Athletics has a perfect opportunity to fire Martin Jarmond
Reporting by Dylan McNeill, UCLA Wire / UCLA Wire
USA TODAY Network via Reuters Connect
