One of Milwaukee’s most beloved street festivals is back.
Brady Street Festival is happening July 26. The annual event is back to its usual weekend after being held a week early last year because of Harley-Davidson’s Homecoming Festival.
“This festival is a wonderful way to showcase the spirit of our community while celebrating the rich history of Brady Street,” BID Executive Director Michael Sander said in a Jan. 7 statement. “We can’t wait for everyone to come together for a day full of fun, laughter and connection.”
Here’s everything you need to know:
When is Brady Street Festival 2025?
Brady Street Festival is July 26 from noon to 11 p.m., according to its Facebook event page.
Where is Brady Street Festival 2025?
Naturally, Brady Street Festival will take place on Brady Street, between Van Buren Street and Farwell Avenue, VisitMilwaukee.org says.
Is Brady Street Festival 2025 free?
Yes, admission is free.
Is Brady Street Festival 2025 all ages?
Yes, Brady Street Festival is open to all ages.
What roads will be closed for Brady Street Festival 2025?
The following roads will be closed ahead of the festival, according to Department of Public Works permits:
The following roads will be closed from 3 a.m. July 26 to noon July 27 for the festival:
Brady Street Festival 2025 music schedule
Here’s the lineup for music at the festival’s four stages, according to VisitMilwaukee.org:
Bud Light Stage (East Stage)
Capitan Morgan Stage (Center Stage)
North Shore Bank Stage (West Stage)
Lilliputh Stage
Brady Street Festival 2025 vendors
There isn’t an official list of food vendors, but an Instagram post indicated the festival’s three street bars will be managed by local nonprofits. Attendees can also shop from more than 90 local businesses while listening to music at the street festival’s four stages.
You can find more information on the festival’s website at https://bradystreet.org/brady-street-festival/ or at https://www.visitmilwaukee.org/event/brady-street-festival/812/.
This article originally appeared on Milwaukee Journal Sentinel: Milwaukee’s Brady Street Festival is back July 26. What to know
Reporting by Cailey Gleeson, Milwaukee Journal Sentinel / Milwaukee Journal Sentinel
USA TODAY Network via Reuters Connect

