Aldi's new store format that is being tested in stores, starting in Aventura, Florida, in September 2025. Brand consultant Landini Associates designed the format, which includes clearer messaging around everyday low prices and rotating daily specials.
Aldi's new store format that is being tested in stores, starting in Aventura, Florida, in September 2025. Brand consultant Landini Associates designed the format, which includes clearer messaging around everyday low prices and rotating daily specials.
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Aldi is quietly changing its stores. Here’s what shoppers may notice

Aldi shoppers may notice some changes within stores in New York and across the United States as the German discount grocery chain begins testing a redesigned store format with new signage, pricing language and updated visuals.

Aldi South, which operates stores in Germany, Austria, Switzerland, Slovenia, Hungary, Italy, the United Kingdom, Ireland, the United States, Australia, and China, has been working on these updates as part of a broader effort to give the stores a more consistent look globally.

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Landini Associates, an Australian design and brand consultant agency, has been working with Aldi South to create a new format that can be adapted for all 11 countries, including the United States, the agency’s website states.

Here is what we know about the store changes so far, and what that could mean for New York shoppers.

What will change in Aldi stores?

According to Landini Associates, their 14-year collaboration with Aldi South has worked to reinvent Aldi Australia’s trading format, created Aldi’s market entry format for China and invented the Aldi Corner Store, which is a smaller and local model for Australia.

All of this work, the Australian agency says, has culminated into the “delivery of a singular global trading format” that can be adaptable for different store formats and structure types for the brand’s stores around the world, according to its website.

According to Forbes, the new store model has a flexible design that will allow Aldi to test out different formats and layouts. This could include the smaller, corner-store-style locations, like the ones in Australia, which could allow the company to open stores in urban areas and smaller markets.

Landini Associates’ website outlines ways to create a cohesive brand experience globally through clearer messaging around everyday low prices and rotating daily specials, along with updates to illustration styles, like the tone of voice, colors and in‑store banners.

When will Aldi’s New York stores get the redesign formats?

According to Landini Associates, trials for the new format began in Aventura, Florida, in September 2025.

The agency states that further experimentation with the redesigned formats will continue in the U.S. in 2026, but it is not clear when the new formats will hit New York stores.

This redesigned format comes after Aldi announced its largest packaging refresh to date in September.

Research from the company showed that shoppers already referred to many exclusive products as “Aldi brands,” which has led to the German grocery chain to add the Aldi name more prominently across its private‑label offerings.

“Several brands will be replaced with the Aldi name, while iconic brands like Clancy’s, Simply Nature and Specially Selected will remain on shelves with modernized branding and the bold ‘An Aldi Original’ endorsement,” Aldi said in a press release in September.

How many Aldi locations are in NY? Find one near you

Currently, Aldi has around 140 locations in New York State, including 13 in the Rochester area and three in the Westchester/Rockland area, according to the company’s website.

To find a location near you, visit info.aldi.us/stores/l/ny.

Contributing: USA Today.

— Madison Scott is a New York Connect reporter, covering entertainment, breaking and consumer news, and trending topics with a focus on stories that matter to readers across New York state. She also has an interest in how the system helps or doesn’t help families with missing loved ones. She can be reached at MDScott@USATodayco.com.

This article originally appeared on Rockland/Westchester Journal News: Aldi is quietly changing its stores. Here’s what shoppers may notice

Reporting by Madison Scott, New York Connect Team / Rockland/Westchester Journal News

USA TODAY Network via Reuters Connect

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